We work with clients to define their social media strategy and implement a plan to help them achieve their business objectives. Our team can help you better manage your social networking presence, set-up benchmarks for you to access your progress, target a specific audience, and monetize your Fan base.
We recommend and implement creative tactics to drive engagement and ride the viral wave that is at the heart of social media marketing. Whether it be a Facebook app, YouTube video, Mobile app, or off-the-wall blog, we have the digital production and distribution capabilities to deliver award-winning engagement that is social media magic.
Facebook offers advertisers unprecedented targeting in a pay-per-performance model. AboutFaceDigital was early to Facebook advertising and has gained invaluable insights and experiences into what works and what doesn’t pass the muster. In fact, we wrote the book on Facebook Advertising (link to Amazon referral page) and understand the complexities and strengths of Facebook’s ad platform.
Increasingly, Facebook is becoming a transactional channel for savvy marketers looking to take advantage of the deep data and personalization available via the Facebook Social Graph. AboutFaceDigital has helped entertainment and consumer brands to monetize their Facebook Fan base through branded store environments, but super-socialized. From friend recommendations, to top friends lists, and Wall messaging across the purchase path, we know how to leverage Facebook fan data to drive sales within a highly viral social shopping experience.