We have developed three key practice areas: Strategy, Development and Engagement. We use a mix of marketing disciplines within Facebook, including advertising and sponsorship, public relations, word-of-mouth, direct marketing, customer interaction, market research, event management, affiliate marketing and viral distribution. Together, they add up to a comprehensive Facebook marketing plan that fully leverages the social graph.
AboutFaceDigital has made a serious investment in technology infrastructure to deliver proprietary Facebook marketing tools. Our technology investment enables us to deliver a range of branded, customized solutions without having to develop them from scratch. Following are some of our tools and applications:
Monitoring and alerts – our unique platform allows us to track and be part of conversations about your brand, your competitors and topics of interest taking place within Facebook groups and pages.
FanCentives – reward and incentive programs to attract, engage and incentivize fans to serve as your brand ambassadors.
FanMetrics – suite of analytics that help us collect and analyze traffic patterns and
demographic data on your brands fan base.
FaceForms – interactive forms for collecting and qualifying leads for you.
Face2Face – video conferencing application that enables live facebook-casting of events.
FeedOptimization – feed optimization service that allows for enhanced tagging and distribution of media assets, news feeds and mini feeds.
Face Events – our event management platform for distribution and promotion of on/off-line events, conferences and presentations.
Contest Promotion – A Facebook widget that allows for viral promotion of Facebook-driven contests.
Affiliate Commerce Application – Facebook widget that pushes out offers on behalf of marketers and retailers with accompanying back-end to track all purchases and account for commissions.