Leadership

Statistics on Advertising during a Recession

I think Seth Godin outlined Marketing’s Catch 22 best in his book The Purple Cow – (and I am paraphrasing here) – when times are tough the tendency is to conserve capital vs. when times are good the tendency is to not be aggressive.
As marketers we are so often faced with the dilemma of having [...]

Crowds have no leaders!

The Internet has eliminated the barriers of geography, cost and time. Social tools like blogs and social networking sites are helping crowds form around very discrete topics.
But what is missing from these crowds are leaders. Like any social network that you may join you have those that join and just lurk, those that maybe make [...]

The Challenge of Change

Tony Blair former Prime Minister of Great Brittan’s Q&A session at the World Business Forum
On the topic of Crisis Management
One can describe Crisis Management as everything that comes across ones desk – if you remember in my first term of office my objectives were clearly to focus on my top 3 priorities: education, education, education [...]

A Crisis is a Terrible Thing to Waste!

Jim Collins author of Built to Last and Good to Great’s speech at the World Business Forum
Good is the mortal enemy of great – I been curious to understand what systematically makes companies great. We now have over 6000 years of corporate data to compare what’s different.
The single most important distinction is most companies are [...]

Situational Leadership

Colin Powell gave a short speech over lunch at the World Business Forum
He relayed a story about two Captains in the Army he had the pleasure to lead as a means of highlighting the importance of Situational Leadership.
One time he told two of his Captains to “take that hill”. The 1st Captain ran off [...]

How to be an Authentic Leader?

Bill George author of True North’s speech on Leadership at the World Business Forum
The world is crying out for leadership – what can each of you do to make the world a better place? Today’s environment is a product of a leadership crisis – leaders who take responsibility for their firm. They lose sight [...]