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Richard Krueger

Richard Krueger

Facebook Readying eCommerce Offering?

By Richard Krueger on February 6, 2010

I was pleasantly surprised to see a new design to the Facebook home page when I woke up this snowy Sat. morning.  Facebook was even nice enough to bring attention to the new features.  But one menu item easily accessible via the new pull down  Account Tab on the upper right corner of the screen [...]

Posted in Facebook, Sales | Tagged e-commerce, Facebook | Leave a response

Blogging is a Quantity Sum Game

By Richard Krueger on January 7, 2010

A wise blogger once told me that blogging was a game won by he who publishes the most.  From an obvious SEO stand-point, this paradigm holds true.  By creating content that in turn gets indexed via Google and the others, your site’s rank and position will improve organically.
However, I suspect the blogger was talking beyond [...]

Posted in Blogging | Tagged Blogging, New Years resolution, SEO | Leave a response

TMobile Loses Sidekick Data – Can You Say Ooooops

By Richard Krueger on October 11, 2009

T-Mobile, who last weekend had a major outage for all SideKick owners (yes, there are still some faithful who own Sidekicks, but not for much longer).  However, when I contacted customer service, they continued to feed me company lies that our data was not lost and to stay tuned for further word on the restoration [...]

Posted in Mobile | Tagged cell phone, Danger, Microsoft, Mobile, mobile data, mobile internet, Sidekick, T-Mobile | Leave a response

Putting Real-Time Data to Work

By Richard Krueger on October 7, 2009

Samepoint, a company which grew out of the need to monitor and manage what people were saying about my clients, is making its vast data pipe available to the enterprise.  Let me tell you a little bit about how it started.  About six months ago, my co-founder and CTO, Darren Culbreath, was asked if Samepoint [...]

Posted in Buzz Marketing, Conversational Marketing, Crowdsourcing, Enterprise 2.0, PR, Reputation Management, Reputation Monitoring, Social media, User Generated Content, Web 2.0 | Tagged Darren Culbreath, developer, real-time search, Richard Krueger, Samepoint, social media API | Leave a response

Paul Dunay Featured in BusinessWeek on Building Personal Brand

By Richard Krueger on September 27, 2009

My cohort in crime and co-writer of Facebook Marketing for Dummies partner Paul Dunay was recently featured in Businessweek on the importance of building an online brand for yourself.
In the Sept. 25th, 2009 Special Report, titled, Getting Unstuck In Your Job Search, Dunay was quoted as saying, “Even during bad economic times, building a strong personal [...]

Posted in Branding, Buzz Marketing, Strategy | Tagged Businesweek, online brand reputation, online branding, Paul Dunay, Social media | Leave a response

Facebook Welcomes Its 300-Millionth Member

By Richard Krueger on September 16, 2009

Wasn’t it just several months ago that Facebook announced it had reached the miraculous milestone of 250 million members?  Well, that’s old news.  The network now touts 300 million members worldwide.  Now, if Facebook were a country, it would be the third most populous one on the planet.
But, the company really dropped a bomb when [...]

Posted in Economy, Facebook | Tagged Facebook | Leave a response

Is Facebook Talk Just Around the Corner

By Richard Krueger on September 16, 2009

According to Vivox, the leader in social network and virtual world talking applications, soon Facebook members will be able to talk to their friends as easy as they can chat via Facebook chat.  The developer is event making its technology available to other Facebook application developers via API.
The potential to add talk capabilities to a [...]

Posted in Conversational Marketing, Customer, Facebook, Gaming | Tagged applications, chat, Facebook platform, talk, Vivox | Leave a response

Tag Your It – Facebook Adds Tagging to Notes and Updates

By Richard Krueger on September 14, 2009

Tagging has been a popular Facebook photo/video feature for the past year or so. Through a simple one-click process, you can identify someone in a photo or video, which will in turn notify that person as to the reference (unless that individual’s personal profile privacy settings prevent them from being “tagged”). Today, Facebook added a [...]

Posted in Blogging, Facebook, Social Networking | Tagged Facebook, social networks, tags | Leave a response

Pixable Makes Printing Your Facebook Photo Albums a Snap

By Richard Krueger on September 3, 2009

An MIT start-up , Pixable, enables users to create and print photo books using their Facebook content. It offers a fast, easy and creative way to transform your Facebook albums into printed memorabilia such as photo books, calendars, or posters, which are printed, packaged and home delivered, all at an affordable price.

Why would you [...]

Posted in Facebook, Innovation, Media | Tagged Facebook, on-demand printing, online photo album, Pixable | Leave a response

Everything You Always Wanted to Know About Facebook Marketing

By Richard Krueger on August 31, 2009

AboutFaceDigital is rolling out a series of eBooks to help Facebook marketers and users. We’re leveraging SlideShare to distribute our eBooks and distributing them across our many points of presence on the Web. You can find recent presentations by clicking on the following links:
Facebook Marketing For Your Business

7 Ways Facebook Will Change Your Life
Five Ways [...]

Posted in Advertising, Branding, Buzz Marketing, Communities, Content Marketing, Conversational Marketing, Facebook, Interactive Marketing, Online Advertising, Reputation Monitoring, Social media, Social Networking, Web 2.0 | Tagged Facebook Marketing, slideshare | Leave a response

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