Facebook, as reported last week, is making its developer platform open source and available now. Facebook says the main point of this release is to give the third-party developers on Facebook a deeper look into how its platform code works. On that front,

YouTube is having trouble attracting as many female African-American and Hispanic adults as their male counterparts. And MySpace and Facebook are having a tough time appealing to Hispanic females. These are just two findings from a recent study conducted

Social networking sites represent a new mass medium for brand advertising, but marketers must shape their campaigns to fit the contours of users’ online conversation to reap any gains. Accomplishing that goal isn’t necessarily easy, acknowledged entrepren

Social network analytics firm Sometrics, which recently closed its Series A financing from MailRoom Fund, will be announcing its new Sometrics Social Ad Platform today at the Under the Radar conference in Mountain View. The Social Ad Platform will allow s