Former Microsoft Exec Named Media6º CEO
by Tanya Irwin, Monday, May 5, 2008 7:00 AM ET
headshotFormer Microsoft senior executive Joe Doran has been named founding CEO of Media6°, a New York-based startup that provides analytics and insights to help ad

Twitter Can Be Liberated - Here’s How Michael Arrington 98 comments » Over the last few days a number of popular bloggers have complained, loudly, that it’s time to ditch Twitter and move to a decentralized version of the service that won’t go down

Is Your Consumer Using Social Media? Nine Profiles of Who Your Targets Are and Where They Might Be Online By Beth Snyder Bulik Published: May 05, 2008 YORK, Pa. (AdAge.com) — Raise your hand if you believe social media is an important way to build a bran

Study: men more likely to use social networking for business By David Chartier | Published: May 04, 2008 - 04:32PM CT A new study across a wide range of social networks sheds more insight into the ways men and women approach these service. As it turns out

Survey: Digital Ads to Surpass Traditional Within Five Years by Mark Walsh, Tuesday, May 6, 2008 7:16 AM ET A faltering economy isn’t dimming the long-term outlook for online growth. More than half of media and entertainment executives expect digital adve

PopularMedia has launched a new Social Media Marketing Suite, which combines a number of the company’s most heavily used social and viral marketing tools into one interface. The suite includes Conversation Engine, which allows marketers to create branded

A Widget That Actually Makes Money Erick Schonfeld 46 comments » picture-167.pngThe only proven way to make money off of widgets is by turning them into ads. There’s Google’s Gadget Ads (AdSense in a widget, basically), AuctionAds (one of our sponsor

My friends at Summize get a shout out in this round-up of latest twitter tools.

Five New Twitter Tools You Should Know Posted by Lee Odden on May 5th, 2008 in Blogging, Microblogging, Online Marketing, Social Media | Right along with Facebook, YouTub

This post from Sept., almost ancient in the social media analytics lifespan, provides a good overview of factors for consideration in developing your social media analytics benchmarks.

If you’re working with an organization on a social media strategy